Celebrating a decade in the home & fashion industries
for both publicly traded companies & early-stage startups.
Celebrating a decade in the home & fashion industries
for both publicly traded companies & early-stage startups.
Nate also spearheaded the media rollout for the Lovesac CEO’s Forbes-published, Amazon best-selling book, Let Me Save You 25 Years. Then took it further by launching a podcast tied to the release. Nate booked big-name guests like influencer Vivian Tu, artist Ray Angry, Whole Foods CEO John Mackey, thought leader Ginny Clarke, Olympian Shaun White, and author Dan Pink — turning the book and podcast into a full-blown media moment.
Nate crafted and launched Shawn’s foundational Public Relations strategy, building a structured approach that aligned seamlessly with the business and boosted share of voice by 32%, all while landing consistent top-tier media coverage. Nate's mission was to elevate Shawn’s social media presence, creating a more strategic and engaging voice across platforms to support his growing executive brand.
Top-tier Placements:
CNBC, Forbes, Business Insider, Fast Company, Entrepreneur, CNN, Chain Store Age, and Utah Business.
A true cross-functional team player, Nate collaborated across departments to execute press releases for The Lovesac Company, including the buzzworthy launch of Power Hub — which sold out in just seven days
Shawn Nelson, CEO & Founder of Lovesac
Shawn Nelson, CEO & Founder of Lovesac
At WeConnectFashion, Nate led a game-changing rebrand that transformed Infomat.com into a recognized industry leader driving 8%+ revenue growth and repositioning the company at the top of the fashion B2B space. As VP of Marketing, he secured high-impact strategic partnerships, expanded social media reach, and turned the newsletter into a go-to resource across the industry. He managed a database of over 300K fashion executives, buyer lists, and marketing contacts generating a 15%+ lift in incremental sales through smart distribution to universities and trade schools.
Nate also revamped the company’s top-performing “How to Start a Fashion Business” guides, increasing accessibility and sales, and partnered with trend powerhouses like Trendstop and Fashion Snoops to deliver exclusive insights that cemented the company’s status as a thought leader. His multichannel marketing campaigns — across email, digital, and direct — elevated brand awareness, drove customer engagement, and delivered measurable results.
Nate led end-to-end brand development, marketing, and PR for a high-quality modest womenswear label, positioning it as a standout in a competitive market. His efforts secured high-impact media coverage in The Times UK, HuffPost, FOX13 Utah, Salt Lake Magazine, and more, elevating brand visibility and credibility across both international and regional platforms. Nate orchestrated a successful, customer-funded Kickstarter campaign that exceeded expectations and launched an investor roadshow that directly resulted in seed funding, validating both consumer demand and market potential.
Through a blend of compelling storytelling, targeted social media campaigns, and micro-influencer partnerships, he cultivated deep brand engagement and built a fiercely loyal customer base from concept to community.
Utah Fashion Executive, Nate Zubal, shared a bit of Fashion Week in New York City with Fresh Living.
(KUTV) Fresh Living checks in to Fashion Week in NYC with Nate Zubal: Meet Designer Carmen Marc Valvo.